E-Commerce

Course Overview
Course Outline
Course Assessment
Course Offering
CTS Support
Additional Information

A course specifically designed for entrepreneurs, freelancers and small business owners! Major advances in technology have seen ecommerce becoming extremely important for businesses wanting to take their startup to the next level. Participants of this program will learn proven tactics to help GROW their existing businesses or utilize their skill set on a global landscape. The programme is a fast paced interactive course with the sole objective of providing participants with practical knowledge and insights required to effectively leverage their physical and digital products on a global landscape.

 

 

What do I need for this course?

  • Basic computer skills and knowledge
  • A business mindset
  • A passion for entrepreneurship, advertising and social media

Who should attend?

  • Freelancers & Self Employed
  • Small Business Owners
  • Entrepreneurs

What is the Candidate going to learn?

  • Understanding of the fundamentals of E-Commerce
  • Understanding E-Commerce Platforms and how to use them.
  • Proper Analysis of your Online Customer.
  • How to sell both a Physical & Digital Product online.
  • Developing an E-Commerce Strategy using Social Media and Digital Marketing
  • E-Commerce Payment Options Internatilnally and within T&T

 

1. Introduction to E-Commerce:

  • What is E-Commerce and how it can take your business further
  • E-Commerce for the Entrepreneur & Small Business (Amazon, Shopify, Sellfy)
  • E-Commerce for the Freelancer (Fiverr, Upwork, Freelancer.com)
  • Defining your Product and understanding your Online Customer
  • Developing an E-Commerce Strategy

2. Social Media & E-Commerce:

  • Why Social Media Platforms can strengthen your Ecommerce Strategy.
  • Introduction to Twitter, Getting started & creating and managing tweets
  • Introduction to Facebook & Instagram, Getting started & creating and managing engaging posts
  • Introduction to Pinterest, Getting started & creating and managing pins.
  • How to use Social Media to Create Sales Leads.
  • Monitoring & Measuring your post impact

3. Email, SEO, Digital Marketing & E-­Commerce:

  • Why Social Media Platforms can strengthen your Ecommerce Strategy.
  • Introduction to Email Marketing, SEO & Digital Marketing
  • How to Create Sales Leads using SEO, Email & Digital Marketing
  • Monitoring & Measuring your post impact

4. Platforms for E-Commerce Payments:

  • How to sell a Physical Product
  • How to sell a Digital product
  • Introduction to Skrill, Paypal and Payoneer Payment Platforms.
  • Comparison of Top 3 Mentioned Above and which will work best for your business.
  • E-Commerce and your Local Bank.

5. Important E-Commerce Considerations:

  • Ethics, Security, Privacy and Policy
  • Government regulations & Taxes.
  • The Local E-Commerce Industry - Considerations & Predictions

 

Group Project

Students will be placed in groups and will be required to complete a final project where they create a Ecommerce Strategy for a given product. This final project will put the methodologies, tools, and insights learned to the test as students create a multifaceted strategy to assure effective social marketing is an integral part of their business strategy.

 

Certificates

Students will receive a certificate on completion.

 

Course Evaluation Option

Entrepreneur Life TT will like each student to complete an evaluation form to deeper understand how we can better the content, delivery etc.

 

Course Offering

DayTimeDurationTuition Cost

Wednesdays

6:00pm to 8:00pm

5 Weeks

$1,000

 

Class Schedule

NoStart DateEnd Date

1

Wednesday, 5th October 2016

Wednesday, 2nd November 2016

 

Lecturer's Profile:

EntrepreneurLifeLogo

Entrepreneur Life Trinidad & Tobago, is a digital platform built BY entrepreneurs FOR Entrepreneurs. Our mandate is to increase the level of entrepreneurship within T&T, with particular focus on digital business.

 

In developing our many various brands both digital and physical, we had to learn through hands on training, trial and error and thorough research on the ins and outs of E-Commerce as it relates to the Trinidad & Tobago Market.

 

Our team has combined, 15 + years experience when it comes to business management and we are eager to share the knowledge, tools, tricks and systems we have learnt on our own journey in effectively operating an E-Commerce Business.

 

Programme Manager's Profile:

Jude Bernard

Jude Bernard is CTS College's Programme Manager for the Business Professional Courses. Holder of a BSc and an MSc, Jude also possess several years of experience in the role of student support and programme management.

Mr. Jude Bernard

Phone: 796-2140

E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Requirements:

  • Students are required to have working Laptop, Tablet at each session.
  • CTS will provide all handouts for the programme and Wireless Internet Connection Facility.

 

 Request a Quote 

 

 

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Upcoming Events

 


UH Bsc. Information Session

Saturday 1st April, 2017

CTS College

View more


MBA Information Session

Saturday 8th April, 2017

Hyatt Regency

View more

 

 

 

 

 

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save